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How To Be A Social Media Marketer - SocialMaurice

How To Be A Social Media Marketer - If you want to pursue a career in the field of social marketing / strategy but do not feel confident enough, you can take practice in social media for example you can go to http://www.lynda.com. You can see a variety of training that suits your field. These questions are the things that often appear and I use to recruit a social media marketing. I will start technical matters of important needs in a job on social media, including things you should and should not do.


How do you use social media as a tool for customer service?

Social Media is a great network to serve customers because you can communicate with customers directly, use analysis to see how they respond to content, and find influencers to chat with and bring your social media network to other socal media platforms. Most social media workers throw a contents to readers who can be accepted 'consumed' into public information to your customers.

How do you measure social return on investment (ROI)?

Use converting tools like Facebook and Optimized CPM. Your website also has an analysis to be able to see ROI (Return on Investment) through your internal website, or register to a number of existing traffic services such as Alexa or Google Analytics. A number of social media platforms such as LinkedIn also have their own analytics services.

The basic steps are almost the same as clicks, likes, shares, purchases, change in attitude, etc.

What are the benefits of platforms like Hootsuite, TweetDeck, etc?

If you do not know this service, try deh you drop by to the site to see the various features that exist in these two sites. There are various feature services that you can find here and you do not have to know, at least you can understand what the difference and its function compared with Twitter. Especially you have to understand Hootsuite, this platform is one of social media management dashboar most often used to see analysis / traffick your social media.

Hootsuite provides social media dashboard services, so you can manage all your channels in one view including tweet schedule, track analytics, potential customers, and can collaborate with other followers.


TweetDeck is basically the same but only specific to Twitter. TweetDeck is the best Twitter tracking tool for tracking, organizing, and real time engagement


SproutSocial is a powerful management tool and suitable for your business. SproutSocial offers a single stream inbox feature, a feature that will ensure you will not miss messages in your social media. SproutSocial also offers features for scheduling posts on Facebook, Twitter and LinkedIn. The platform also has monitoring and analysis tools that can help you visualize important metrics.

Indeed many platforms are available in addition to the above services, but if you master it means the company has the confidence to you to be able to successfully run social media platform. Your status is no longer trying to learn it, but it is your weapon to become a successful social media marketing and strategy.

What are the benefits of Facebook with Fanpage?

On Facebook there are two other types of services provided by facebook with advantages and disadvantages of each. Facebook Profile is Facebook that we use every time we facebookan, Facebook Profile contains data of our personal data, containing data of personal data of facebook users, which can be used as media with other facebook users. The other two services I mean are Facebook Groups and Facebook Fan Page or Facebook Fan Page.

Fan page facebook is a special page like blogs that provide information that varies in accordance with the wishes of the owner, ranging from companies, education, services, physical products, artist, community and many more. Some experts also must have the understanding of facebook fan page itself in accordance with what they learn.

What are the benefits for an online business? The benefit of Facebook Fan Page is to gather as many prospects (fans) and then send marketing messages to generate sales. With the increasing number of Fans / fans your facebook page / page, it will be the greater the chance you earn money.

Questions about you
What kind of social media campaigns do you produce and / or manage?

Social media workers often emphasize this conversation on a story, engagement and attachment to the consumer. Give an example of how you can build conversations with clients or customers. Create an interesting story to increase visitor traffic. Every content you share has at least three success criteria ranging from click, like, reach. Make sure to save the results of the campaign, so that the campaign can later you re-share at different times.

What Social Media platforms do you use frequently and why?

When you answer this question, use the time to talk about your social media platforms and mention the case studies you've worked on. However, you should mention all the social media platforms in detail with the following strengths. Talk about how Twitter is best for conversations, Facebook is great for advertising. Linkend is best for recruiting and sharing career-related articles, and however Google+ should not be underestimated to build a community

How big is your knowledge and experience about SEO?

SEO is one of the plus values ​​as well as the absolute thing for a social media worker, because companies always want their content to be ranked as high as possible d google search.

Explain how social media can increase a traffic that certainly can improve your Key Performance Indicator.

Build up shareable content, and emphasize on keywords and created content, and should always stick to the type of brand you have.

Always talk about how SEO is one of the important factors in improving social media strategies, especially how you use them in your previous job.

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