Almost everyone who knows the Internet must have social media accounts like Twitter, Facebook, Google+, and others, or at least they must have an account on one of those social media. Initially social media is made for social activities online, and it turns out today's social media is very effective use as a medium of business promotion. If you currently own a business and are not promoted online then you are very much behind the competitors that use social media.
Activities on social media can provide many benefits to a local business that includes enhancing the business brand and also strengthening the SEO of the business website. I'm not saying that having a social media account will automatically increase the sales of your business, but with your business presence in cyberspace will certainly make it more familiar to the crowd. And of course the people on your network will contact you if they need the products or services your business offers. They seem to have bonded with you indirectly.
The activity of a business in social media is not just about promotion but more than that. We can be someone who is only money-oriented and short-term profit or profit-oriented in a long-term relationship with people who are connected in social media, that's their choice.
Here are 10 tricks Businesses And Social Media
1. Make sure your customers can mark "check-in" when they are at your place of business. This facility is already provided by Facebook and is perfect for business like cafe, bar, or restaurant. Surely you should use this facility on your Facebook Page business to make your business more known to many people.
2. Also register your business on Foursquare (https://id.foursquare.com/) because this website can help you access the names of people who have "checked-in" your business. That way you can find out some of their habits as a customer and can help you make them a regular customer of your business.
3. Prepare your business with the latest feature of Facebook Graph Search where people can find all local businesses according to their liking. This feature actually can not be used all Facebook accounts - limited to a particular account - but sooner or later certainly your business can use it
4. Active in social activities on Twitter. Post your business activities on twitter regularly, for example; customers who come to your business, events you do, product promotions, and more. We can also promote by providing incentives or discount vouchers on followers who are willing to tweet or post on Facebook about our business. That way their friends or followers will also get to know your business.
5. Create your account at LinkedIn.com. Your profile on LinkedIn will greatly affect your business because search engines like Google.com rank LinkedIn's higher profile than other social media, including Facebook. Make sure you have an account on LinkedIn and keep uptodate on that social media, do not forget to connect to other businesses similar to your business industry.
6. YouTube is one of the highly recommended social media to improve the business brand on the internet. Google's site can also be said to be the 2nd largest search engine after Google. Make a video about your business as creative as possible to be liked by many people, then upload it to #YouTube.
7. Register your business on Yelp.com. This site combines reviews about businesses with great social media features. People in America will usually visit this site when they are looking for other people's information or reviews about a store, restaurant, dentist, and other businesses. You need to keep track of conversations in Yelp about your business, and make sure future visitors like what they read.
8. Organize your meeting schedule, workshops and other informal meetings that are still related to your business. Then you promote your activities on social media like Facebook, Twitter, and other platforms. People will be happy to attend the activities you create if they feel they can get information, value added, access, discount or network.
9. Pictures are very important because images can represent many words. Make sure to post pictures of activities related to your business to Twitter, Facebook, and also your blog. Do not forget to take all the photos related to your business brand, then upload them into your website.
10. Post articles about your business activities within the blog. Posts not only contain about your business, but more on your experience, the events you do, news and information related to your business topic. Focus on content-rich information and optimize the post titles and tags in every post you make, this is important for SEO. Do not forget to provide outbound links as well as incoming links from your blog to build greater traffic flow, either directly or indirectly to your business website.
Activities on social media can provide many benefits to a local business that includes enhancing the business brand and also strengthening the SEO of the business website. I'm not saying that having a social media account will automatically increase the sales of your business, but with your business presence in cyberspace will certainly make it more familiar to the crowd. And of course the people on your network will contact you if they need the products or services your business offers. They seem to have bonded with you indirectly.
The activity of a business in social media is not just about promotion but more than that. We can be someone who is only money-oriented and short-term profit or profit-oriented in a long-term relationship with people who are connected in social media, that's their choice.
Here are 10 tricks Businesses And Social Media
1. Make sure your customers can mark "check-in" when they are at your place of business. This facility is already provided by Facebook and is perfect for business like cafe, bar, or restaurant. Surely you should use this facility on your Facebook Page business to make your business more known to many people.
2. Also register your business on Foursquare (https://id.foursquare.com/) because this website can help you access the names of people who have "checked-in" your business. That way you can find out some of their habits as a customer and can help you make them a regular customer of your business.
3. Prepare your business with the latest feature of Facebook Graph Search where people can find all local businesses according to their liking. This feature actually can not be used all Facebook accounts - limited to a particular account - but sooner or later certainly your business can use it
4. Active in social activities on Twitter. Post your business activities on twitter regularly, for example; customers who come to your business, events you do, product promotions, and more. We can also promote by providing incentives or discount vouchers on followers who are willing to tweet or post on Facebook about our business. That way their friends or followers will also get to know your business.
5. Create your account at LinkedIn.com. Your profile on LinkedIn will greatly affect your business because search engines like Google.com rank LinkedIn's higher profile than other social media, including Facebook. Make sure you have an account on LinkedIn and keep uptodate on that social media, do not forget to connect to other businesses similar to your business industry.
6. YouTube is one of the highly recommended social media to improve the business brand on the internet. Google's site can also be said to be the 2nd largest search engine after Google. Make a video about your business as creative as possible to be liked by many people, then upload it to #YouTube.
7. Register your business on Yelp.com. This site combines reviews about businesses with great social media features. People in America will usually visit this site when they are looking for other people's information or reviews about a store, restaurant, dentist, and other businesses. You need to keep track of conversations in Yelp about your business, and make sure future visitors like what they read.
8. Organize your meeting schedule, workshops and other informal meetings that are still related to your business. Then you promote your activities on social media like Facebook, Twitter, and other platforms. People will be happy to attend the activities you create if they feel they can get information, value added, access, discount or network.
9. Pictures are very important because images can represent many words. Make sure to post pictures of activities related to your business to Twitter, Facebook, and also your blog. Do not forget to take all the photos related to your business brand, then upload them into your website.
10. Post articles about your business activities within the blog. Posts not only contain about your business, but more on your experience, the events you do, news and information related to your business topic. Focus on content-rich information and optimize the post titles and tags in every post you make, this is important for SEO. Do not forget to provide outbound links as well as incoming links from your blog to build greater traffic flow, either directly or indirectly to your business website.
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